Having achieved her goal of international success, she returned to Sydney in 1992, where she launched Heusler Public Relations, initially to coach individuals on media skills and issues management. The company grew steadily and now implements marketing strategies and communications campaigns with a special focus on strategic media positioning. Clients encompass every sphere of industry from small business to public corporations. From consumer to business-to-business, Elizabeth's speciality is in not specialising, which is reflected across her broad client base and her skill in meeting the multi-disciplinary needs of today's clients by providing them with the widest possible media access. With in-house production, HPR is also able to provide a cohesive approach to multi-media relations across myriad delivery channels.
Elizabeth has a Marketing Diploma, is a member of St. James' Ethics Committee, Marketing Institute of Australia, Institute of Company Directors, International Communications Specialists, International Relations Institute, together with Chambers of Commerce and serves on several not-for-profit and charity boards. She also speaks Spanish and German. Living and working in the inner city, she is actively involved in the local community participating in pro-bono projects for the Kings Cross Partnership, Bondi Chamber of Commerce, Wayside Chapel and The Medically Supervised Centre.
Made up of senior individuals with niche specialities and expertise. If a campaign calls for specialists, such as technical/tender writers, editors, trainers, event people or extra hands these are available on a needs basis.