A case study of a new project or account win keeps your publics up-to-date on your activities and opens the door for in depth dialogue. Profiles on your staff or quotes related to the study are just some of the critical accompaniments. A good feature story, profile or case study, is valuable for your online strategy and is a not so subtle way to sell yourself to prospects.
Media expect us to supply this info with a story so it's one of the cornerstones of a media campaign. How the piece is shaped, the nuances, cadence and polish for maximum brand impact is our speciality.