Article Index

Publicity – strategy

  • Prepare communications strategy
  • Research newsworthy angles
  • Seek pre / post event publicity opportunities
  • Research / write media releases
  • Prepare media kits
  • Arrange CD / visual media kits and / or television / online feeds
  • Media reception / table – liaise with media on the day, hand out media kits
  • Media training for spokespeople
  • Advise on optimal spokespeople within organisation / stakeholders

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Publicity - strategy - Page 3